Your Home Deserves More Than a Listing.

When you work with me, you get my full attention — and a marketing approach built specifically for your property.

Amy Couturier · RE/MAX Bayshore · Traverse City, Michigan

Thinking about selling? Let's start with a conversation about what your home is worth and what the process looks like. Call or text Amy — 510-676-9075

A lot of agents will list your home, put it on the MLS, and wait. That's not how I work.

When you hire me to sell your home, you get my complete focus. I treat every listing as if it's the only one — because in a market like Northern Michigan, where buyers are making emotional, considered decisions about a lifestyle they want, how a home is presented and who sees it matters enormously.

I bring the same attention to detail to selling your home that I'd want someone to bring to mine.

What I do differently

Creative marketing built for your property

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Professional photography and video

High-quality photos and video that show your home the way it deserves to be seen — not a quick shoot with a wide-angle lens. For waterfront and custom homes, drone footage to capture the setting and context that ground-level photos can't.

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Social media and video content

Your home promoted across Instagram and YouTube to an audience that's actively interested in Northern Michigan real estate and lifestyle. I create content that tells the story of your property — not just announces that it's for sale.

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Targeted outreach to qualified buyers

I maintain an active network of buyers looking for homes in this market. When your home is ready, I'm not starting from zero — I'm reaching out directly to people who are already looking for what you have.

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Full MLS exposure through RE/MAX Bayshore

Your listing reaches every active buyer and agent in the Aspire North REALTORS® MLS network — the standard for Northern Michigan real estate — combined with RE/MAX's national and international reach.

Every home has a story. My job is to find yours and make sure the right buyers hear it.

Getting the price right

Priced to sell — not to sit

Great marketing gets buyers to the door. The right price is what gets them to the table. These two things work together — and getting the price wrong undermines everything else.

Overpricing costs you more than it gains you. A home that sits accumulates a stigma. Buyers start to wonder what's wrong with it, and the eventual sale price is typically lower than it would have been with an accurate list price from the start.

The right price creates competition. In a market with limited inventory, an accurately priced home often generates multiple offers — which is a far better outcome than chasing the market down from an aspirational number.

Waterfront and custom homes require a different approach. Comparables are limited and no two properties are the same. I do a detailed analysis of what similar homes have actually sold for — adjusted for your specific location, condition, views, and features — not a generic price-per-square-foot estimate.

You'll know the number before you commit. Before we list, I'll walk you through exactly how I arrived at the recommended price, what the comps show, and what the range of outcomes looks like. No surprises.

Selling Your Property

Your Home Deserves More Than a Listing.

Creative marketing built for your property

Priced to sell — not to sit

Let's talk about your home.

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